Business Unusual: Rethinking DEI and the Global Backlash

Diversity isn’t just about what you see — it’s about diversity of thought, which gives companies a true competitive advantage. – Advaita Naidoo

If there is one conversation worth listening to this week, we recommend the recent discussion aired on 702’s The Money Show, where Stephen Grootes and Advaita Naidoo, Africa MD at Jack Hammer Global, explore the recent global backlash to DEI programmes and the implications for African businesses.

Stephen and Advaita discuss:

  • South Africa’s Unique DEI Landscape: Unlike the backlash seen in some Western regions, DEI in South Africa remains robust, driven by legislation like BEE and a strong focus on transformation beyond hiring – encompassing supplier diversity and sustainable development.
  • Business Risks of Opting Out: Companies pulling back on DEI face reputational risks, talent acquisition challenges, and weakened workplace culture. A diverse workforce and leadership foster better decision-making and deeper customer understanding.
  • The Power of Integration: For DEI to truly succeed, businesses need to move away from treating it as a standalone initiative and bake diversity principles into their core operations, creating authentic engagement and inclusion.

🎧 Listen to the full conversation here.

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